By: Emil Guberman
CEO
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WeBuy

WeBuy is the first on-demand shopping platform that lets consumers define their need for a particular product or service, allowing only relevant sellers to present ads and purchase offers and enabling optimal trading at the best possible prices.

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Type:Equity   
Stage:Seed
Category:Advertisment
•  Successfully funded    
  • Campaign Highlights
  • Pitch
  • Team
  • Investors 10
  • Updates

Campaign Highlights

Changing the World of Commerce Through Breakthrough Technology - On-Demand Shopping for Local and Real-Time Need

Using an innovative platform, WeBuy puts an end to the trading of consumer’s personal data and offers an optimal purchase experience based on four principles: on-demand, real-time, local, and competitive pricing.  The buyer will only receive ads (advertisements) relating to the products he / she wants to see, in real-time, locally, and for the best price. As for the businesses, they save money and increase sales by targeting ads only to people who are interested in what they are selling at that moment in time. 

A Community Structured Platform that Belongs to its Users - Exponential Growth Potential

WeBuy is the first ever shopping platform that belongs to its users, and as such has exponential distribution and user acquisition capabilities. Through the Buyer Referral Network (BRN), every user will be rewarded financially for bringing new sellers and buyers onto the platform.

Making Blockchain Technology Part of Daily Life

Blockchain technology is having a hard time shattering the image that it is just too difficult for everyday people to understand and use. WeBuy has transformed the way blockchain technology is used in such a way that people using WeBuy will hardly notice the shift. WeBuy is making blockchain technology user friendly.

Very Large Market

WeBuy is focused on targeting the Local Digital Ad Spend market, which is growing rapidly and estimated at tens of billions of dollars a year. The company aims to become a leading player in this market and to change it drastically, by enabling small businesses to advertise to local customers on demand and in real time.

Experienced Executive and Advisory Team

WeBuy’s executive team has been handpicked for success. The Company's CEO, Emil Guberman, is a successful business owner with a number of exits. The CPO, Victor Nemirovsky, is an experienced entrepreneur with an impressive exit record as well. WeBuy is also well equipped with knowledgeable advisors, such as Ariel Ezrahi, a professor at Oxford University.

Pitch

The idea

The Need

WeBuy solves two problems: One is that consumers need to endlessly search for products or services while being bombarded by advertisements that are not relevant to them. The second is that as the advertisement industry stands right now, SMEs are wasting their money on advertising to people who aren’t interested in their ads with little to no conversions.

The Solution

WeBuy allows people to be able to find the products/services that they are looking for, on-demand, without endlessly searching for it and without receiving countless unwanted advertisements. It also allows SMEs to be able to advertise their products/services directly and on-demand to people that actually need what they are selling.

WeBuy's platform is based on 4 principles:

1. On-demand purchase - The buyer will only receive advertisements of products he/she is actually interested in buying.

2. Real-time communication – the buyer will only see ads relevant to their current needs and will be able to control when and for how long he/she wants to continue receiving them.

3. Local - the buyer will only be contacted by sellers in their immediate vicinity, based on the location they specify.

4. Competitive Pricing - The buyers will be paid from the advertising profits just due to their willingness to view the content.  Sellers are motivated to make their best offer because they know that other local sellers will be making offers as well. In addition, the seller will pay for more accurate and effective advertising, leading to cheaper conversion rates and lowering the marketing cost, thereby enabling prices that are more attractive to the customer.

 

Technology

WeBuy is building a cloud-based platform for online trading that consists of: a payment system (Stellar), an IPFS as referral/contracts registry, an ML & AI Anti-Fraud system, an API & SDK for 3rd party integrations, and mobile and desktop applications. WeBuy integrates with Stellar in order to implement our Community Engagement Compensation (CEC) model. The CEC model states that the WeBuy platform is created and owned by its users. This is a principal component of WeBuy, in fact, 88% of WeBuy’s revenues are shared with our users. Stellar will be used to implement the payments that users get for their communication with the Sellers and for WeBuy’s ecosystem that is powered by the WBY token. The WBY token provides buyers of products and services with incentives for platform usage. The microservices architecture of the Cloud gives us the ability to use any language, however most of the code for the first version is written in Javascript (Node.js) and JAVA. The client applications are written in React Native (mobile apps), and React.js (web apps). Once the project matures, we will move to DAC with a foundation which will take care of future R&D and maintenances and the project will be open source.

 

How it Works

1. Consumers create a SellMe which describes the product/service that they are looking for, which is then sent out to local sellers.

2. Relevant sellers are notified about the SellMe and now have the ability to communicate / advertise to the consumer looking for their product/service in real time through direct messages and ads. .

3. The consumer enjoys a shopping experience tailored to their needs while maintaining their privacy and getting paid to view ads from the sellers they have agreed to communicate with.

4. Sellers enjoy effective targeted advertising and maximizing conversion rates by interacting only with the consumers who are interested in their specific product at  that moment in time.

Team

Emil Guberman
CEO
Biography
Emil Guberman, CEO & Founder - New England College, BA. Emil has a proven pattern of success in establishing and managing operations worldwide. He is a former programmer and founded a series of successful businesses (http://eiggroup.co). Emil has experience in founding, financing, and managing companies and complicated international projects.

  • Founder
Victor Nemirovsky
CPO
Biography
Victor Nemirovsky, CPO - Hadassa College of Jerusalem, AS Computer Science. Victor has over 20 years experience in software engineering and leading development teams to successfully deliver solutions and products in the automotive, robotics, automation, and A/V control industries. In 2010 Victor co-founded iRule which was sold to an industry leader in 2016.

  • Founder
Yuri Voschinsky
CTO
Biography
Gubkin Russian State University (1975-1980), Master of Science. Yuri has 20 years of experience in leading teams in data processing, big data, cloud computing, and real-time control. As the software engineering director for Eyeona, he managed all aspects of design and development for a retail loyalty platform.

  • Founder
Ilya Yulish
CIO
Biography
Bar Ilan University, Computer Science. Ilya has over 20 years experience in software and business development. He is a technology evangelist and cryptocurrency/blockchain enthusiast and holds several patents in telecommunications network enhancements. Ilya has held senior positions at Fasternet, Comverse, AT&T, and Olive Software.

  • Founder
Stas Manevich
CSMO
Biography
Givat Ram College of Jerusalem and TUI, BSCS. Stas has a background in both Electronics and Computer Science. He has more than 20 years of experience in Networking Integration and Telecom, as well as 15 years of experience in leading technical pre/post-sales and POC activities in the field of telecom and Wireless 4G networks. Stas has held senior positions in Facecom, Marconny, Alvarion, Intel, and Airspan, and has managed network deployments of international cellular operators such as Yota in Russia, Sprint in the USA, Jio Reliance in India, Softbank in Japan, as well as many 4G operators in Africa.

  • Founder
Alex Warshawsky
Sales & Marketing Manager
Biography
Alex is an experienced Sales & Marketing Manager with a demonstrated history of working in crypto, high tech, music, & events industries. She is a strong arts and design professional with a BA from New York University and an MA from Bar Ilan University

The Deal

Documents

Disclosures

Investors 10

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The financing rounds made through the ExitValley platform are in accordance with a model of statutory exemption from publishing a prospectus pursuant to sections 15A(A)(1) and 15A(A)(7) to the Israeli companies law - 1965.
Under our model, the disclosure of detailed information on the company and information about the investment in each round of financing are limited to not more than 35 investors which are not qualified investors and the round of financing in not in the format of an offering arrangement ("רכז הצעה") as defined in the securities law
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