Talking bread

Disruptive product for the global bread market.

Food-tech and innovation in the global food industry is one of the main phenomena of recent years. In this vibrant food market, the bread market stands as a steadily growing and somewhat boring market, with a constant growth expected until 2025. TalkingBread is set to infuse the traditional baked goods market with innovation and fun by transforming everyday bread and pastries into communication media, allowing them to improve the eating experience of people around the globe and to increase sales.  

Unique and patented technology

TalkingBread’s innovative technology uses heat alone to imprint almost any sort of graphic image onto already baked products as well as prebaked dough. The patented technology was built to meet strict international food industry standards and has been verified by independent, third-party laboratories. The technology was developed to suit the requirements of mass production conveyor belts used in baking facilities, while being able to meet the needs of small and medium-sized bakeries, restaurants, hotels, catering etc. 

A completely new media channel

Imprinted bread and pastries are a great opportunity for bakeries, restaurants and food providers to share their message, either on bread itself or via social media. With its cutting-edge solution, TalkingBread turns ordinary baked goods into an advertising platform that can generate additional income for businesses. Each, roll or bun is a potential ad space for sale. Moreover, as businesses constantly search for ways to shine on social media, printed messages can increase their appeal and contribute to their exposure on social media. Moreover, a pilot held with one of Israel’s biggest bakeries has proven that TalkingBread’s product helps to increase sales even on the supermarket shelf.

Proven track record backed by large bakeries

TalkingBread has already managed to draw the attention of numerous important players, including Israel’s second largest bakery. This bakery has proven that TalkingBread’s Bread wizard 9000 machine which was installed in its factory, significly contributed to a growth in its sales. Moreover, TalkingBread’s Bread wizard 5000 is built and already proven to operate at several mid-size bakeries. In addition, the company has signed on a distribution agreement with an Italian importer and has gained high interest from additional players in the bread market, following the presentation of its technology in 3 international trade shows. With such interest and innovation, it may not be surprising that the company has already received several grants and support from the ministry of economy, the Export Institute Israel, and Israel Innovation Authority.